What’s it like on the other side of the booth? As Corey Mendelsohn (our President), Dennis Daoust (our customer co-presenting with us) and I boarded the flight to Indianapolis for the SAP BizOne conference I found myself asking this question. I’d been to many tech shows, but always as the customer/consumer, walking the exhibitor halls, attending breakout sessions- never as the vendor, let alone one of the event sponsors. As a member of the NewIntelligence team, this would be a new experience for me. I looked forward to being part of the framework of the conference rather than simply an attendee.